Promoting Welfare of Communities

We believe in generating value and making a positive impact on society through socially, environmentally, and ethically responsible operations. Our CSR activities focus on education and vocational training for children in rural areas, environmental projects to protect and restore natural resources, and providing healthcare support to marginalised communities. Additionally, we collaborate with the Indian Institute of Technology (IIT) on research projects, fostering innovation and contributing to scientific advancements.

SDG’s Impacted

Key Initiatives

Education

CAMS partnered with eVidyaloka, a reputed NGO, to provide a digital classroom programme benefiting more than 1,500 children in rural India. Through this initiative, passionate volunteer teachers from around the world collaborated with government elementary schools in remote villages, delivering live interactive classes in the local language for children aged 10-14. We supported 10 rural centres in Tamil Nadu and Maharashtra. Additionally, we established village centres in 45 villages and three urban locations, offering innovative educational content in Mathematics, Science, and English for students in classes 6 to 8, benefiting about 1,500 children. This approach fosters understanding and skill assimilation rather than rote learning, transforming children into confident learners. As part of the Community Learning Program (CLP), weekend courses in Creative Design, Art, Creative Writing, Math, and Environmental Science are offered, engaging more children in the community through interactive activities, facilitated by Chudar.

Case Study of Chudar

The learning modules provided to children in the rural centres supported by CAMS help them assimilate skills and concepts instead of relying on rote learning. By truly understanding the material rather than memorising it, these children become confident learners. As a result of the improved learning outcomes, about 30 students under the CAMS-supported curriculum passed the National Means-cum-Merit Scholarship Scheme (NMMSS) exams this year. The NMMSS, a centrally sponsored scheme implemented by the Department of School Education & Literacy under the Ministry of Human Resource Development, aims to award scholarships to meritorious students from economically weaker sections to prevent dropouts at class VIII and encourage continued education at the secondary level. Selected students receive a scholarship of ₹12,000 per annum (₹1,000 per month) for studies from classes IX to XII in state government, government-aided, and local body schools. To be eligible, students’ parental income from all sources must not exceed ₹1,50,000 per annum.

Healthcare

In the healthcare sector, we supported the Occupational Optometry Services Wing, Sankara Nethralaya (SN), and conducted 37 camps across Tamil Nadu and Kerala. These camps benefited 3,272 unorganised sector workers, with 2,570 receiving new glasses, including refractive safety eyewear, tints, and coatings to manage occupational challenges. Additionally, 710 workers were referred for further examination at a tertiary eye hospital. The camps catered to workers from various occupations, such as welders, sculptors, saltpan workers, fishermen, and painters/ carpenters, who faced hazards like flying particles, radiation, and dust. The safety eyewear provided included refractive correction for improved visual performance and safety.

8,000

Number of CSR beneficiaries

₹ 7,09,51,920

Amount spent on CSR in FY24